Market Research is our Craft
Mystery shopping and surveys throughout the UK.
We deliver perfectly prepared facts and results at your fingertips.
Mystery shopping is an objective way of measuring service quality.
The method is mainly used in industries such as retail, banking, insurance, travel agencies, restaurants, hotel chains, airlines and specialist car dealers. But also in many other areas where service contributes to the success of a company or oganisation, such as museums, public transport, pharmacies, public authorities or gyms.
Mystery shopping tests the real sales situation – such as friendliness or the quality of the consultation. In addition, open answers and reasons are included.
Review of service quality by mystery guests . We test the quality of advice and service according to individually defined test scenarios.
We check the quality of your customer center by phone, chat or email according to the priorities you have specified.
Developments in 2020 have shown that hygiene, cleanliness and the protection of employees and customers will be of particular importance for the common areas of companies. MarketScout testet ab sofort diese Faktoren automatisch bei allen regulären Tests und bieten darüber hinaus großflächige oder stichprobenartige Hygienetests.
These hygiene tests include sampling, checks by UV light, odor sampling, appearance and clothing of employees up to the verification of the presence of clean consumables (where required). Critical processes or spatial areas that could cause concern among guests, customers or visitors are observed by our testers and described in detail.
We will be happy to advise you on this in detail. Write to us or call us!
Surveys – internal and external
The survey is a tried and tested method for collecting data in market research.
We use our extensive methodological knowledge to ensure that you get useful information through our survey.
We offer written, telephone, and personal or online surveys.
Did you know that 90 percent of dissatisfied customers do not contact the company directly? And every dissatisfied customer tells an average of 10 other potential customers about their experiences?
We know that customer satisfaction is not a one-time act, but a process. This requires knowledge of the needs , wishes and expectations of customers.
In this way, conflicts, relationships between individual employees and superiors, as well as personal motivation can be analyzed and measures to increase employee satisfaction can be derived.
What Our Satisfied Customers Say!
“A few hours after the end of the tests we already held a superbly visual management summary in our hands. Our management board was thrilled.”
CRM Manager, Retail Group
“Market-Scout was able to organize additional tests in different federal states (cities) practically overnight. That was impressively fast and flexible.”
Cooperation Manager, Bank
“What I liked was that the Market-Scout team really understood what we were about.”
Sales Manager, Telecommunications Provider
“With Market-Scout we were really able to go through the entire customer journey of our guests.”
Head of a Tourism Association
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